Digital Marketing MCQs

 

DIGITAL MARKETING MCQs

 

1.

The four unique elements to services include:

A.Independence, intangibility, inventory, and inception

B.Independence, increase, inventory, and intangibility

C.Intangibility, inconsistency, inseparability, and inventory

D.Intangibility, independence, inseparability, and inventory

 

2.

A change in an individual's behavior prompted by information and experience refers to which one of the following concept?

A.Learning

B.Role selection

C.Perception

D.Motivation

3.

While buying milk which kind of behavior is displayed by a person?

A.Extensive problem solving behavior

B.Routinized buying behavior

C.Variety seeking behavior

D.None of the above

4.

Whether to sell via intermediaries or directly to consumers, how many outlets to sell through, and whether to control or cooperate with other channel members are examples of decisions marketers must make about

A.Promotion

B.Price

C.Distribution

D.Product

 

5.

The extended Ps of service marketing mix is:

A.People, Product, Place

B.Price Physical Evidence, Promotion

C.Physical Evidence, Process, People

D.Product, Process, Physical Environment